THE MARKET ENVIRONMENT AS THE ELEMENT OF MANAGEMENT OF SALES

Abstract

In conditions of constantly growing competition it is not enough to make the goods it is better, than competitors, it is necessary to be able to sell it favourably. That manufacturer who is focused on the decision of problems of the client, on long-term and mutually advantageous cooperation with him wins today. Growth of attention to sales is caused by that they become a necessary condition of steady development of the companies, the factor of their competitiveness